Logo KPI

A KPI card designed to integrate logos with key metrics for smarter decision-making.

The Logo KPI Card is a custom Power BI visual built exclusively to integrate company logos with KPI metrics, empowering teams to make smarter business decisions and monitor the direction of current projects.

This visual allows you to enhance the understanding of company performance by combining KPIs with visual branding elements.

Challenges

  • Visual Clutter & Readability: Placing logos within KPI cards can reduce readability if logos overlap text or are too large.
  • Responsive Layout & Scaling: Ensuring logos position and scale correctly across different tile sizes and device viewports.
  • Image Sources & Security: Supporting external image URLs vs embedded images introduces CORS and privacy considerations.
  • Performance: Loading many high-resolution logos can slow report rendering, especially on slower networks.
  • Dynamic Binding: Mapping the correct logo to dynamic categories/rows when the underlying data changes.

Key Features

  • Add Logo: Ability to position and size company logos directly on the card.
  • Add Color to Cards: Customize card background colors for better visual impact.
  • Add Color to KPIs: Highlight KPI metrics using distinct colors.
  • Font Settings: Adjust font style, size, and color to match reporting needs.
  • Tile Settings: Configure tile layout and design for a polished look.

Results

  • Enhanced Visual Reporting: Align branding with key metrics for a professional and informative dashboard.
  • Clearer Insights: Combine visuals and KPIs to create a more engaging and actionable reporting experience.
  • Flexible Customization: Tailor logos, fonts, and colors to fit corporate branding guidelines.

Explore our Country Matrix Visual which is a matrix visual that shows countries that are already involved or need to be targeted.

Learn more about key performance indicator (KPI) visualizations.

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